T. Rowe Price
T. Rowe Price moved from AI pilots to a firm-wide operating model in 2026
- Revenue, 2025
- $7.31B
- Employees
- 4,862
- Industry
- Investment Advice (SIC 6282)
- Institutional holders
- 1,161 at 30 Jun 2026 (1,092 the quarter before)
- SEC number
- 1113169
Source: SEC EDGAR filings and company facts, SEC Form 13F; checked 27 Oct 2026
A traditional active manager under fee and flow pressure turned AI into a firm-wide programme in 2026: a new leadership model, more than 130 deployed solutions and a collaboration with Anthropic.
T. Rowe Price is an American publicly owned investment firm in asset management, headquartered in Baltimore, founded in 1937.
Source: Wikidata
Source: SEC EDGAR
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